I’m thrilled to be co-chairing the 10th workshop in Interpretive Consumer Research (ICR) with Avi Shankar, Kathy Hamilton and Daniele Dalli. The workshop will be organised in emlyon business school on May 9-10, 2019.
The biennial EIASM Interpretive Consumer Research Workshop is a leading consumer research conference in Europe and will be held in France for the second time. The workshop attracts established and emerging scholars mainly, but not exclusively, from Europe. We are interested in examining the symbolic, socio-cultural, historical, ideological and experiential aspects of consumption and we draw our theoretical inspiration from a wide variety of research traditions from the social sciences, arts and humanities. A key feature of the event, that makes it different from a typical conference, is that we strive to maintain the workshop spirit. This means that it is relatively small and intimate and offers an opportunity to discuss ideas in an informal, friendly and supportive atmosphere.
The venue, schedule and details are available on the EIASM Website.
Looking forward to seeing you all in Lyon soon!