Videography

RESEARCH VIDEOGRAPHY?

One area of my research examines how video media can be used to explore various research topics, to collect data, and also to disseminate research insights to wider audiences. I also regularly organise “Videography Workshops” for researchers, Phd students, professors, or managers wishing to engage with video-based research, see below.

More details about this from our Videography Special Issue in Journal of Marketing Management and in my review articles in English and French.

MY VIDEOGRAPHY PROJECTS

  • Rokka, J., Lopes, M., Dewaguet, V., Pomiès, A. and Ottlewski, L. (2020) Lost in an Emodity: Self-Reflexive Ethnographer Portraits, Association for Consumer Research Conference, Paris, France.
  • Rokka, J., Hietanen, J., Schouten, J. and Kangaspunta, K. (2017) Re-Assembling. Association for Consumer Research North American Conference, San Diego, USA, 26-29 October, 2017 (unreleased).
  • Hietanen, J., Rokka, J. (2015) Monstrous organizing: The Dubstep Electronic Music Scene, Advances in Consumer Research, Vol. 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN: Association for Consumer Research. Videography accessible here: https://vimeo.com/117644344
  • Hietanen, J., Rokka, J. and Roman, R. (2015) Sound Gone Mad. (Unreleased).
  • Rokka, J., Rousi, P. & Hämäläinen, V. (2014) Follow Me on Dead Media: Analog Authenticities in Alternative Skateboarding SceneAdvances in Consumer Research, Vol. 42, eds. J. Cotte, S. Wood, MN: Association for Consumer Research. Videography accessible here: http://vimeo.com/104001507
  • Rokka, J., Cléret, B. & Sohier, A. (2013) Entre-deux-mondes: Shaping of artistic projects in a local music sceneAdvances in Consumer Research,  41, eds. S. Botti, A.A. Labroo, Duluth, MN: Association for Consumer Research. Videography accessible here: http://vimeo.com/73513308
  • Hietanen, J., Rokka, J. & Roman, R. (2011) Pushing the Scene – Tensions and Emergence in an Accelerated Marketplace CultureAdvances in Consumer Research, 39, eds. R. Ahluwalia, T.L. Chartrand, R.K. Ratner, Duluth, MN: Association for Consumer Research. Videography accessible here: http://vimeo.com/32192229
  • Rokka, J., Hietanen, J. & De Valck, K. (2010) Brothers in Paint: A Practice-Oriented Inquiry into a Tribal Marketplace CultureAdvances in Consumer Research, 37, eds. M.C. Campbell and J. Inman and R. Pieters, Duluth, MN: Association for Consumer Research. Videography accessible here: http://vimeo.com/36543163

VIDEOGRAPHY WORKSHOPS

The aim of the workshops has been to cover a broad range of critical theoretical and practical questions relating to what making research on video format means, and then learning through hands-on production: planning, filming and editing short films in just two-three days. Be quick to reserve your spot from the upcoming workshops:

  • NEXT: Videography Workshop is organised at Emlyon Business School, Lyon, France, Spring 2024 – ALL INTERESTED PARTICIPANTS PLS CONTACT ME.
  • Videography Workshop at Aalto University, Helsinki 3-5 May 2023
  • Videography Workshop at University of Economics, Prague, 5-7 May 2021
  • Videography Workshop at Lancaster University, 25 February 2021
  • Videography Workshop at NEOMA Business School, 26-28 June 2019
  • Videography Workshop at EMLYON Business School, 16-18 May 2018
  • Videography Workshop at Queen Mary University of London, UK, 25-27 September 2017
  • Videography Workshop at University of Glasgow, UK, 18-19 May 2017
  • Videography Workshop at EMLYON Business School, France, 11-13 May 2017
  • Videography Workshop at Strathclyde Business School, Glasgow, Scotland, 30 June – 2 July 2016
  • Videography Workshop at EMLYON Business School, France, 16-18 May 2016
  • Videography Workshop at EMLYON Business School, France, 27-29 Nov 2015
  • Videography Workshop at University of Innsbruck, Austria, 22-23 January 2015
  • Videography Workshop at University of Lund, Sweden, 2-3 December 2014
  • Videography Workshop at Delft University of Technology, The Netherlands, 13-14 January 2014
  • Videography Workshop at Rouen Business School, France, 20-22 March 2012

Copyright © 2023 Joonas Rokka. All rights reserved.

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